GreatGuides is a marketplace for adventure seekers to at once connect with adventure guides. Guides can installation their profiles, their journeys, schedules, and price options. Adventure tourists can appearance up guides based totally on their skills, ratings, experience histories and customer opinions.
Guides are certified by means of GreatGuides primarily based on their competencies, barren region experience, past purchaser rankings, and reviews. Guides running with excursion operators on common get anywhere from 20% to 60% of the ride fees. GreatGuides goals to disrupt the fast‐developing journey enterprise with the aid of letting guides manipulate their pricing and permitting them to hold as much as 90% of the trip charges. There are no sign‐up expenses. The extra journeys booked through a manual, the larger the part of the charges they get to maintain.
The GreatGuides platform is built on NodeJS server era with ReactJS inside the front give up and GraphQL structure on Prisma on the backend. The application is hosted on AWS.
In 2011, I went a multi-day trekking journey within the Ladakh and Zanskar region of Northern India. It took me a variety of research to find executed guides that had been nearby to Ladakh and have been advocated by way of other tourists. I desired to make certain that the publications had been honest for me to spend eleven days in the desert.
I discovered lots approximately the guides in those 11 days and their challenges and shortage of commercial enterprise prospects as a journey manual. I wanted to build a domain that would gain those guides and construct a long-lasting enjoy for tourists. The idea stayed with me for some of the years till eventually, in early 2018, I began getting to know into an adventure tour.
There is top-notch boom global in the variety of journey travelers (30% in the United States by myself as according to ATTA’s Adventure Tourism Market Study). I put all my efforts and self‐funded the efforts to build out the GreatGuides platform.
Give us your SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis of the agency.
Strengths – We facilitate direct connections between the tourists and the guide from the time the booking is made. This is a differentiator than different adventure journey structures in which you could now not meet the manual until you get to the place.
Weaknesses – Adventure journey is a pre‐deliberate hobby and travelers are used to the traditional tour operator model. It takes time to construct agree with a brand new platform.
Opportunities – As according to ATTA’s research, it’s far estimated that the global adventure tourism compound annual increase price will attain up to forty-six % by using 2020. The fashion has continued due to the fact 2011 with seventy-nine % of tourism forums reporting that journey tourism has started out to develop their national marketplace.
Threats – Major operators such as Airbnb and Google are focusing greater on journey. This will threaten smaller operators
What are the travel ache factors you are attempting to relieve from each the customer and the industry perspective?
Most tourists on guided journeys get to realize their courses truly well for years after their journeys. That is why we cognizance at the guide’s story and their knowledge. We alleviate the issues tourists have about visiting far off places without knowing who they may be spending their money and time on.
Adventure vacationers care about where their money is being spent. GreatGuides ensures that the majority of the journey sales goes to the guide and advantages the nearby place.
So you have the product, now how can you get plenty of customers?
Our preliminary awareness is on Facebook, Instagram, and Twitter. We are just starting with building traffic from seek engine and display advertising.